NiceDog Shampoo

We started with the idea that we wanted to make a better shampoo for our BorderDoodle Tucker, one with higher quality, more nourishing, and all-natural ingredients.. Using this idea as our guiding principle, we worked with leading veterinarians and animal dermatologists to develop NiceDog shampoo. It is an oatmeal-based shampoo and conditioner in one. And waalaa – NiceDog shampoo was born! We now use it to bathe Tucker every couple of weeks and we and he love it. We hope you will give it a try and know you’ll love as much as we do!

About Us

The NiceDog Story

NiceDog is the brainchild of sisters Elizabeth and Vivian based on their deep love and affection for their BorderDoodle Tucker. They tapped their Dad for some entrepreneurial know-how and NiceDog was born!

Our Mission

The mission of NiceDog is based on three core principles that are embodied in everything we do:
  • Charity: A portion of every sale goes to a dog focused charity to help dogs in need.
  • Natural and nourishing ingredients: We develop and source only the best, natural and nourishing ingredients for our products.
  • Sustainability: The environment is important to us and our four-legged friends so we embrace sustainability in all aspects of NiceDog.

Tuck Dog

Tucker is the inspiration behind our company and you’ll notice him in our logo, in photos on our website and in our Instagram feed. He’s the smartest, sweetest, funniest dog you’ll ever meet. If you aren’t familiar with BorderDoodles, we can’t recommend them highly enough!

Charities We Support

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